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2 course outlines found

1

MKTG 201

: Contemporary Marketing
2020 Semester Two (1205)
A comprehensive overview of the central principles and concepts of marketing management. Highlights the challenges that marketing managers face in planning and implementing effective marketing mix strategies.
Subject: Marketing
Prerequisite: BUSINESS 102 or 103 or MGMT 101
2

MKTG 201

: Contemporary Marketing
2020 Semester One (1203)
A comprehensive overview of the central principles and concepts of marketing management. Highlights the challenges that marketing managers face in planning and implementing effective marketing mix strategies.
Subject: Marketing
Prerequisite: BUSINESS 102 or 103 or MGMT 101