DESIGN 220 : Design Innovation

Creative Arts and Industries

2024 Semester One (1243) (15 POINTS)

Course Prescription

Introduces students to entrepreneurship within creative industries, focusing on the role of strategic design as a driver for purpose-led, sustainable innovation. Students will learn trends, methods and tools for organisational innovation, whether funding, launching, and managing new start-up companies, or dealing with change within existing organisations (intrepreneurship).

Course Overview

This course builds upon design and sustainability principles to develop and support innovation and entrepreneurial activities, applying these foundations to developing new products, experiences, initiatives, and ventures.  Focus is given to balancing sustainable design solutions between desirability, feasibility and viability, creating opportunities for innovation and entrepreneurship as part of an existing organisation or a new venture.  Students function as sustainability innovators with an approach simulating professional practice in a product development, social innovation programme, or start-up team.  Modules focus on identifying sustainable value, value propositions, markets, funding opportunities, and sustainable business models to create compelling opportunities for sustainable innovation.  Students work as part of a team and on individual assessments.

Course Requirements

Prerequisite: DESIGN 100, 101

Capabilities Developed in this Course

Capability 1: People and Place
Capability 2: Sustainability
Capability 3: Knowledge and Practice
Capability 4: Critical Thinking
Capability 5: Solution Seeking
Capability 6: Communication
Capability 7: Collaboration
Capability 8: Ethics and Professionalism
Graduate Profile: Bachelor of Design

Learning Outcomes

By the end of this course, students will be able to:
  1. Understand and apply concepts of value, value propositions, business models and funding approaches to new products, services and initiatives as well as the entrepreneurial processes necessary to make these innovations happen. (Capability 2.1, 2.2, 5.1, 5.2, 8.1, 8.2, 8.3 and 8.4)
  2. Develop understanding of design as a driver of innovation and entrepreneurship, with a focus on empathy, problem solving, and constraints. (Capability 1.1, 2.1, 2.2, 4.2, 7.1 and 7.2)
  3. Demonstrate familiarity with the historical, cultural, economic, and political contexts around the rise of design as an attribute of management and business planning and development. (Capability 1.1, 1.2 and 1.3)
  4. Develop an understanding of the application of design tools, methods, and processes through their application to a "real world" social, economic, environmental, or business issue. (Capability 2.1, 2.2 and 3.2)
  5. Develop familiarity with presenting work and critiquing the work of others in a studio pedagogical context. (Capability 6.1, 6.2, 7.1 and 7.2)
  6. Demonstrate ability to to succinctly and compellingly present your project. (Capability 6.1, 6.2, 7.1, 7.2, 8.1, 8.2, 8.3 and 8.4)

Assessments

Assessment Type Percentage Classification
Value Proposition Analysis 35% Group & Individual Coursework
Opportunity Assessment Presentation 40% Group & Individual Coursework
Individual assessments 25% Individual Coursework
Assessment Type Learning Outcome Addressed
1 2 3 4 5 6
Value Proposition Analysis
Opportunity Assessment Presentation
Individual assessments
A total grade of 50% or higher is required to pass this course.

Teaching & Learning Methods

Course combines lectures, readings, exercises, field experiences, projects (individual and group) and speakers to provide students an understanding of entrepreneurial endeavours, both within existing organisations and new ventures.  Focus is on a range of entrepreneurial forms, including socials enterprise, start ups, new product development and societal change.

Workload Expectations

This course is a standard 15 point course and students are expected to spend 12.5 hours per week involved in each 15 point course that they are enrolled in.

For this course, you can expect a 3-hour lecture/studio, 3.5 hours of reading and thinking about the content and 6 hours of work on assignments and/or projects.

Delivery Mode

Campus Experience

Attendance is expected at scheduled activities including lectures/studios to complete components of the course.
Lectures may be available as recordings. Other learning activities including studios will not be available as recordings.
The course may include live online events including group discussions/tutorials.
The activities for the course are scheduled as a standard weekly timetable.

Learning Resources

Course materials are made available in a learning and collaboration tool called Canvas which also includes reading lists and lecture recordings (where available).

Please remember that the recording of any class on a personal device requires the permission of the instructor.

Part of this course may require additional resources. This may include specialised materials, tooling, hardware, or software. Where possible the programme will supply these items to students at cost price through the CAI shop, however, students also need to be prepared to source these items at their own expense.

Student Feedback

At the end of every semester students will be invited to give feedback on the course and teaching through a tool called SET or Qualtrics. The lecturers and course co-ordinators will consider all feedback and respond with summaries and actions.

Your feedback helps teachers to improve the course and its delivery for future students.

Class Representatives in each class can take feedback to the department and faculty staff-student consultative committees.

Students in previous cohorts of the course expressed a desire to go deeper into the sustainability and commercial articulations in a design innovation opportunity.  Course design has been updated to integrate these goals.

Other Information

Since the in person or remotely delivered learning experience is a very important part of this course, students are expected to let instructor(s) know in advance  if at all possible if they will miss a class session.

Academic Integrity

The University of Auckland will not tolerate cheating, or assisting others to cheat, and views cheating in coursework as a serious academic offence. The work that a student submits for grading must be the student's own work, reflecting their learning. Where work from other sources is used, it must be properly acknowledged and referenced. This requirement also applies to sources on the internet. A student's assessed work may be reviewed for potential plagiarism or other forms of academic misconduct, using computerised detection mechanisms.

Class Representatives

Class representatives are students tasked with representing student issues to departments, faculties, and the wider university. If you have a complaint about this course, please contact your class rep who will know how to raise it in the right channels. See your departmental noticeboard for contact details for your class reps.

Inclusive Learning

All students are asked to discuss any impairment related requirements privately, face to face and/or in written form with the course coordinator, lecturer or tutor.

Student Disability Services also provides support for students with a wide range of impairments, both visible and invisible, to succeed and excel at the University. For more information and contact details, please visit the Student Disability Services’ website http://disability.auckland.ac.nz

Special Circumstances

If your ability to complete assessed coursework is affected by illness or other personal circumstances outside of your control, contact a member of teaching staff as soon as possible before the assessment is due.

If your personal circumstances significantly affect your performance, or preparation, for an exam or eligible written test, refer to the University’s aegrotat or compassionate consideration page https://www.auckland.ac.nz/en/students/academic-information/exams-and-final-results/during-exams/aegrotat-and-compassionate-consideration.html.

This should be done as soon as possible and no later than seven days after the affected test or exam date.

Where a student faces unavoidable personal circumstances (e.g. illness or a death in the family) that mean the student is unable to submit a component of coursework, he/she may apply for an extension. 

Applications for extensions require that students complete the Design Programme Extension of Time Application Form https://www.forms.auckland.ac.nz/en/student/creative-arts-and-industries/design-programme-extension-of-time-application-form.html 
Students should notify the Course Director/Course Coordinator of their situation as soon as practicable, and preferably before any due date. Notifications received after an assessment due date will be accepted, where this is reasonable, within the context of the course. If possible, students are encouraged to seek medical, counselling or other support from the most appropriate sources.

No extensions will be granted for problems such as accidentally erased computer files, which should always be prevented by keeping backup copies. When an extension is granted, students are expected to submit evidence of work in progress on the original assignment due date to demonstrate what has been completed up to that date. 

Learning Continuity

In the event of an unexpected disruption we undertake to maintain the continuity and standard of teaching and learning in all your courses throughout the year. If there are unexpected disruptions the University has contingency plans to ensure that access to your course continues and your assessment is fair, and not compromised. Some adjustments may need to be made in emergencies. You will be kept fully informed by your course co-ordinator, and if disruption occurs you should refer to the University Website for information about how to proceed.

Student Charter and Responsibilities

The Student Charter assumes and acknowledges that students are active participants in the learning process and that they have responsibilities to the institution and the international community of scholars. The University expects that students will act at all times in a way that demonstrates respect for the rights of other students and staff so that the learning environment is both safe and productive. For further information visit Student Charter https://www.auckland.ac.nz/en/students/forms-policies-and-guidelines/student-policies-and-guidelines/student-charter.html.

Disclaimer

Elements of this outline may be subject to change. The latest information about the course will be available for enrolled students in Canvas.

In this course students may be asked to submit coursework assessments digitally. The University reserves the right to conduct scheduled tests and examinations for this course online or through the use of computers or other electronic devices. Where tests or examinations are conducted online remote invigilation arrangements may be used. In exceptional circumstances changes to elements of this course may be necessary at short notice. Students enrolled in this course will be informed of any such changes and the reasons for them, as soon as possible, through Canvas.

Published on 27/10/2023 01:39 p.m.